Augmented reality has begun changing the shape of businesses and “reality” in general. The twisted reality that we experience with AR has immense applications in all leading industries and sectors. Augmented Reality integrates digital information with “reality” as we know it. The physical environment around a human being is superimposed with graphics, images, haptic feedback, and smell, to add to his perception of reality.
Statista predicts that the AR and VR market size that amounted to 11.4 billion U.S. dollars in 2017, will reach 143.3 billion U.S. dollars by 2020. This inflated market share prediction for the year 2020 only confirms the rise in popularity of the two reality-bending technologies.
In the gaming arena, the one gaming application that rules over al in the year 2017 was Pokemon Go. The success of the AR-enabled gaming application opened the doors for more research and implementation in the technology.
It is also predicted that in 2018, AR applications will move beyond just gaming and will be employed in the other industries as well. For starters, in a recent post on its own blog The Keyword, Google talked about making Augmented Reality available on the web for everyone. What it implied was its plan to make hundreds of Android and iOS devices capable to provide their users with Augmented Reality experiences through the web browser Chrome.
The blog post took a close hard look at a prototype that Google built for making its plan a reality. The article talked of AR-enabled web browsers for the future that would help anyone with a web browser to explore AR content across the Internet.
The new product that Google eyes to launch soon is tentatively called Article and will enable the integration of Augmented reality into its web browser. Article is being seen as a competition of Apple’s ARKit. The dreamy reality of surfing the web for a model, placing it into our room, and walking around it as if it were real, is a part of Google’s plan for Article.
While Augmented Reality is still in its infancy, there is a frantic strife between technology giants to get it implemented and delivered to the world first. While Pokemon Go was a success in 2017, but its popularity was short-lived. As the technology matures, consumers can expect real good applications that can improve their lives in more than a few ways.
The article about Article further explained that the product, when loaded on Google Chrome with a 3D model, will display an interactive image which could be dragged around and rotated. The technology will generally be more sophisticated on the mobile devices as they have inbuilt sensors and cameras, as compared to desktop.
Google’s Article is just a 3D model viewer as of now, and as it gets refined and improved, 3D objects will be created and embedded into websites that can be downloaded through web browsers and placed and viewed in real-world surroundings.
It is believed that through this product that is web-based, Google can get to be more popular on iOS devices. Unlike app-based AR that is offered by Apple, Google will continue to maintain its cross-platform advantage by the use of Article. Google already has a reach on iOS devices as its browser, Google Chrome is preferred over the Safari browser. Adding the capabilities of Augmented Reality to it will spice up the browser for iOS users to exploit more.
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This article is shared by hire asp.net developers India team. It can be delivered to the consumers of tech. Even though, this news has created ripples in the technology realm and the lovers of technology are waiting impatiently to get their hands on the first real-world applications of augmented reality.
